When Wiró first launched, we had a big dream but very little time to execute it. We knew we needed a website to establish our online presence and start reaching clients — but time was not on our side.
To get things up and running quickly, we made compromises. The first site focused on functionality over creativity, offering an e-commerce-like system where clients could browse and purchase Blickfang service contracts directly. In theory, it was a bold, innovative move. In practice, it fell short.
Why? Because no two clients are the same. Every project has unique needs, goals, and resources. A standardized contract couldn’t deliver the tailored service that makes Wiró special.
Another issue was our original website’s structure. It focused too much on lengthy explanations of our services rather than showcasing the results we deliver. Navigating it felt like solving a maze instead of enjoying a seamless experience. Potential clients were overwhelmed with text, lacking the visual examples that could have instantly demonstrated our expertise.
This redesign wasn’t just about fixing mistakes—it was about creating a site that embodies who we are as an agency. Our new website had to be:
We wanted clients to land on our page and immediately understand: This is what top-tier design looks like.
Inspired by high-converting landing pages, we reimagined our homepage as a single scrollable journey. Every section serves a purpose:
Subpages are limited to two essential areas:
No distractions, no unnecessary clicks—just everything a potential client needs to convert, all in one place.
Instead of relying on heavy blocks of text, the new site emphasizes visuals that tell our story. From bold graphics to interactive animations, every element demonstrates what we can do without needing long explanations.
For example, the hero section features:
One of the highlights of the redesign is our tribute to One Piece. As huge fans of Eiichirō Oda’s work, we wanted to incorporate his groundbreaking creativity into our site.
We challenged ourselves to recreate the first 10 seconds of the Egghead Island arc intro entirely in Webflow—no hardcoding, no compromises. This wasn’t just about showing off; it was about proving what’s possible with modern tools like Webflow.
The intro, directed by Toei Animation’s Megumi Ishitani, is considered a masterpiece in animation. Recreating it tested our skills, patience, and creativity to the limit. But we pulled it off, using scalable vector graphics and clever animation techniques. The result? A visually stunning scroll animation that seamlessly blends art and technology, leaving visitors in awe.
Why this matters:
We’ve fully embraced AI to streamline our processes and deliver faster, better results. For example, our CTA button leads to a Calendly page that’s integrated with Buildship, an AI-powered automation tool.
When a client schedules a call, Buildship collects their information and generates onboarding documents automatically. This ensures:
We firmly believe that agencies refusing to adopt AI are falling behind. Automation is no longer optional—it’s the key to staying competitive in a fast-paced industry.
One of the biggest lessons we learned from our first website was the importance of clarity. Clients need to see exactly what they’re getting. Here’s how we now present our Blickfang service packages:
By presenting these examples visually on the homepage, clients immediately understand the value we provide without needing lengthy explanations.
From the moment a visitor lands on our site, they’re immersed in an interactive experience:
These details aren’t just for show—they’re designed to keep visitors engaged and on the site longer, increasing the likelihood of conversion.
Text is vital for SEO, but too much of it can overwhelm users. Our solution? A sleek FAQ section with accordion menus. This allows us to include all the keywords needed for SEO without cluttering the design.
Our new website isn’t just a platform—it’s our portfolio, our sales pitch, and our proof of concept. It reflects everything we stand for as an agency: innovation, creativity, and excellence.
We’ve created a site that isn’t just eye-catching—it’s unforgettable.